Sabotage
No. 1 natural wine marketplace in the country for B2B and B2C segments
About project
We created a digital version of a personal sommelier in your phone. You can find the best natural wine by winery, vintage, price, alcohol content, sweetness and other aspects, also you can order and pay in one click.
The project is designed for 2 categories of consumers.
B2B – for restaurants, hotels and establishments where business can:
- choose and order wine for your establishment
- sign supply agreements
- choose the form of payment (postpaid or prepaid)
- receive additional discounts that depend on the volume of orders, the presence of the license to sell alcohol
- with the help of filters, choose the wine he/she will wants
- order express or scheduled delivery
- repeat the order
- create selections of favorite wines
- share selections in social networks or the application
- use selections of friends or sommeliers that are publicly available
- use the barcode scanner to find and order wine from the Sabotage store
- use the function of recommending similar wines
- see the map of the restaurants that have the wines chosen by the customer
Done
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Design and developmentThe goal of the project was to create the natural wine marketplace for b2b with further development of the b2c segment. The logic of unifying the warehouses of various wine suppliers under one roof has been developed, taking into account the rules of product shipment. Formation of same discount rules for a combined order. Simple and intuitive interface. It completes one single task with which the user comes - to buy wine. Without unnecessary navigation and burdensome functions in the application. Web administrative panel for managing users and their orders, selections, push notifications and prioritization of product catalog items
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MVP and launchThe MVP exit strategy only for the B2B segment allowed to determine the areas of growth and development of the application in order to obtain the best customer experience for the wine lover. The full launch of the project made it possible to reach HORECA and end consumers, and also made it possible to order wine in two clicks, as easily as a taxi